Company
Global Reach
Over the past 15 years, Aviation Strategy Group has successfully delivered aviation projects in more than 40 countries across five continents. We thrive in complex and challenging environments, from fast-growing emerging markets and tightly regulated economies to high-risk and conflict-affected regions. Our strength lies in deep local partnerships, cultural insight, and a practical understanding of competitive realities on the ground. We respect limited budgets, political dynamics, and real-world obstacles, while partnering with Civil Aviation Authorities, IATA, ICAO, financiers, and regulators to deliver complete, workable solutions – from fleet planning and route development to regulatory approvals and premium product launches.
Where others see risk, we deliver results.
Selected countries where we've delivered impact:
North America
USA, Canada
Europe
UK, Austria, Hungary, France
Middle East & Central Asia
Israel, Iraq, Afghanistan
Africa
Namibia, South Africa, Ghana, Nigeria
Asia & Oceania
India, Bangladesh, Papua New Guinea
Latin America & Caribbean
Brazil, Chile, Uruguay, Guyana, Ecuador, Trinidad & Tobago, Antigua & Barbuda, St. Lucia, Cayman Islands, Jamaica, Bahamas
Lets discuss how our global perspective can drive your success.
Company information
Aviation Strategy Group (ASG) is an aviation advisory group offering air transport companies around the world a comprehensive range of services from strategic development and business design through to implementation, management and control.
ASG’s partners and associates, collectively and individually, have an unrivalled expertise and track record across all aspects of aviation: strategy, finance and project management, commercial and operational optimisation, network planning and pricing & revenue management, product design, IFE & cabin configurations, market research and branding.
ASG is not a consulting practice that advises from ‘the sidelines’ or produces heavy decks and powerpoint presentations. Instead, we work directly as part of our client’s team, providing hands-on practical input, and undertaking operational, marketing, and product development tasks.
We are highly experienced project managers, able to deliver on-time and on-budget. Project capabilities range from strategic start-up or major restructuring programmes, to more specialized projects (where a client may not have either the time or relevant skillset).
We balance strategic vision with practical know-how; and produce timely & cost-effective solutions. Plus, knowing that the toughest part of any project is the execution, we go beyond simply ‘reporting’ and ensure ‘on-the-ground’ follow-through.
10 +
Expert Team
50 +
Years of Experience
20 +
Project Completed
50 +
Happy Client
What We Deliver – End-to-End
We focus on practical, measurable results that improve performance, strengthen operations, and deliver sustainable long-term value.
- Rapid turnaround of underperforming operations
- Optimised networks and fleets that drive higher profitability
- Successful airline start-ups and restructuring programmes
- Differentiated premium products and improved customer engagements
- Significant improvements in operational efficiency and cost control
- Greater resilience in the face of market disruptions and crises
We also draw on an extensive global network of experienced consultants who join us on a project basis to deliver local insight and specialist expertise.
What We Deliver – End-to-End
We don’t just advise. We embed, execute, and leave your team stronger.
From day-one start-ups to full-scale turnarounds, we cover every discipline needed to
build or fix a profitable airline.
Core Capabilities
- Airline start-ups (from business plan to first flight)
- Turnarounds & restructurings (financial, commercial, operational)
- Network & fleet planning
- Pricing, revenue management & ancillaries
- Premium product design (business class, lounges, check-in, concierge)
- Cabin interiors, seats, IFE, Wi-Fi & connectivity
- Brand & livery revamps
- Customer experience strategy & premium handling improvements
- Market research & customer insight (primary + predictive modelling)
- Alliance & partnership negotiations
- PSS / NDC migrations and distribution transformation
- Cost control & operational efficiency
- Executive coaching & leadership mentoring (we build your next generation)
- Government & regulatory relations
- Fundraising, IPO preparation & investor relations
How We Work
No junior consultants. No endless decks. Just fast, accurate, profitable results.
Need any Help?
Connect with Our Team for Assistance
Why choose us
Simplify Insurance Coverage Today
Another notable company is State Farm, a mutual insurance company that provides auto, home, and life insurance, as well as banking and financial services.
Project Completed Last Years
Happy Customer Worldwide
Our Member
Expert Professionals
Michael James
Balm Bayrak
Lucas Alexander
Grace Elizabeth
Why Choose ASG?
Operator-Level Experience
We’ve been CEOs, CCOs, COOs, Heads of Network & Revenue, Heads of Product Design & Research, we’ve actually run airlines, not just consulted them.
We Execute, Not Just Advise
ASG joins your team, writes schedules, redesigns cabins, negotiates leases, and stays until the numbers turn black.
Battle-Tested in the Hardest Jobs
Start-ups from zero, bankruptcies to profit, fleet expansions, international launches, premium-product revamps — all delivered on time & budget.
Smart Tools + Real-World Instinct
Advanced analytics, pricing engines, and forecasting models — always guided by decades of operational gut feel.
Global Vision, Local Precision
40+ countries delivered. We know what works in Dubai, Delhi, Dallas, or Dakar.
We Build Your Team’s Capability
Intensive knowledge transfer, on-the-job mentoring, and tailored training programs so your people own the results long after we’re gone — a hallmark of every ASG project in emerging markets.
No obligation : 30-minute call
Our Client's Reviews
