Seat and IFE selection for a leading Russian airline who were purchasing aircraft that needed new services
Review the Pluna commercial plan, including validating revenue & cost forecasts.
LCC start-up business plan & investor guidance (including 5 year revenue and expense plan; complete product specifications; development of schedule & network operational models; and comprehensive review of existing LCC’s worldwide)
Assessment of key drivers of customer loyalty and identification of corresponding product specs & customer service touchpoints. Updated brand & identity documentation (for planned product refreshment & relaunch of the shuttle brand).